China’s e-market growing importance

China, the largest e-commerce market in the world, is now creating a benchmark for the current and future global retailing. The e-commerce market in the country is driven by its mobile-first consumer behavior, innovative social commerce model, and a trusted digital payments infrastructure. China is a must-play, must-win market for retailers and brands globally. It …

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The importance of books in second language acquisition

Reading is an essential part of second language acquisition or 2LA, so it’s a surprise that it’s so often overlooked and that many foreign language curriculums don’t encourage it. Reading, even at a slow pace exposes students to more sentences, grammar, and new vocabulary per minute than the average, short class, TV show, or song. …

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Getting kids interested in a second language

A recent research done in the United Kingdom by the newspaper “The Guardian” found that over the last decade a higher percentage of students were dropping second language acquisition from their high school curriculum. They deemed it too hard, uninteresting, and useless, and if given the chance legally they would have dropped their language subject …

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